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Pepsi Agba Baller promo begins live draws with ₦800 million in cash prizes

By Naija Breaking Newsroom1 min read
The gist
  • Seven-Up Bottling Company has started live draws in its Pepsi Agba Baller promo, with over 720 winners so far.
  • Four people have won ₦1 million each, and a ₦800 million prize pool runs until January 3, 2027.
  • The promo covers nine states, with a winner every minute and a ₦10 million jackpot each Sunday.

Seven-Up Bottling Company (SBC) has begun live prize draws in its Pepsi Agba Baller Promo, a campaign with ₦800 million in cash prizes. The company said more than 720 people have already won, including four millionaires from the first live draws.

The promotion started on October 28, 2026, with the live draws following on November 2. It runs in Lagos, Ogun, Oyo, Kwara, Osun, Ekiti, Kogi, Niger and Ondo states, and is scheduled to end on January 3, 2027.

The first set of ₦1 million winners were Oluwatoyin, Oreofe and Damilola from Lagos, and Adeniyi from Ogun State. They each won on the opening day of the draws, according to SBC.

How the prizes work

Under the promo, a winner emerges every minute between 8:00 a.m. and 8:00 p.m. daily. Four people win ₦1 million every day, and one person takes home ₦10 million every Sunday.

To take part, a customer buys an eligible SBC product with the yellow cover and finds the unique code printed underneath. They then enter the draw by dialling *7022# or scanning the QR code on the bottle or promotional materials.

Yewande Ade-Alao, Marketing Manager at SBC, said the company wants to make consumers' experience more rewarding. "We are excited to see consumers already winning, and we look forward to rewarding many more participants in the promotion," she said.

The campaign covers brands including Pepsi, 7UP, Mirinda, Teem and other SBC products. The company said the promo is meant to add excitement to the festive season and reward customer loyalty.

What happens next

Draws continue daily until January 3, 2027, with the Sunday jackpot running through the period. Winners are contacted on the promotion line, 0700 134 1104, and receive a confirmation SMS. SBC said people can check the winners' list and verify their winnings on the campaign website. Consumer support lines are 0805 690 0900 and 0806 690 0900.

Sources

This story draws on reporting by:

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